In the spring of 2008, a group of healthcare and business professionals who shared profound personal experiences of the life-enhancing benefits of essential oils came together with a common vision of bringing a new standard of therapeutic-grade essential oils to the world.
They wanted something different that would appeal to all people, from those who knew nothing of essential oils to those who were considered the experts in the field. They asked themselves some defining questions:
- What if we could provide the world with a new and powerful wellness alternative?
- What if we could provide this new level of wellness through a mainstream approach to essential oils?
- What if we could source, test, and manufacture a higher quality of essential oil that is more pure and more potent than any other essential oil available on the market?
- What if we, in a most professional manner, could partner with health professionals, scientists, and opinion leaders to provide the most compelling authentication of essential oils on the planet?
They concluded that, with the hard work and commitment of others with a similar passion and vision, they could and would create a new paradigm for essential oils. With that conviction, they organized a company and named it dōTERRA, a Latin derivative meaning “Gift of the Earth.”
dōTERRA’s first offering of 25 single oils and 10 oil blends were introduced for sale on April 25, 2008 to the acclaim of essential oil experts and product enthusiasts who recognized the superior quality of dōTERRA’s therapeutic-grade essential oils at first experience.
In addition to ongoing development of new essential oils and proprietary essential oil blends, dōTERRA’s product offerings now include nutrition, spa, and healthy living products based on essential oil technologies as well as a comprehensive wellness philosophy of nutrition, exercise, rest and stress management, reduction of toxic load, informed self-care, and proactive healthcare.
dōTERRA products are sold exclusively through Wellness Advocates who introduce, educate, and sell dōTERRA products locally through person-to-person contact and globally through personalized web shopping sites.
dōTERRA Mission Statement as published on their corporate website:
“We at dōTERRA are committed to sharing the life-enhancing benefits of therapeutic-grade essential oils and essential oil enhanced wellness products with the world. We will do this by:
- Discovering and developing the world’s highest-quality therapeutic-grade essential oil products through a leveraged network of highly-educated and experienced botanists, chemists, health scientists, and health care professionals.
- Producing our essential oil products to the highest standard of quality, purity, and safety used in the industry—CPTG Certified Pure Therapeutic Grade®.
- Distributing our products through Independent Product Consultants who, working from home, introduce, educate, and sell dōTERRA wellness products locally through person-to-person contact and globally through personalized web shopping sites.
- Providing educational opportunities for all people interested in learning how therapeutic-grade essential oils can be used as a self-care wellness alternative.
- Bringing together health care professionals of traditional and alternative medicine to encourage further study and application of therapeutic-grade essential oils in modern health care practices.”
CPTG Quality Testing
Every batch of dōTERRA® essential oils is subjected to strict requirements set forth in the CPTG Certified Pure Therapeutic Grade® quality protocol. This protocol ensures potency, purity, and consistency batch to batch.
The CPTG testing begins immediately after distillation with each oil being reviewed for its chemical composition. A second round of testing is carried out at our production facility to ensure that what was distilled and tested is the same essential oil as was received. A third review of the chemistry of the oil is conducted in a three-phase procedure as the oils are packaged into the bottles we use as consumers. Each of these tests confirms that the essential oil is free of contaminants and unexpected alterations during production.
The CPTG Certified Pure Therapeutic Grade® quality protocol includes the following tests:
- Organoleptic testing
- Microbial testing
- Gas chromatography
- Mass spectrometry
- Fourier Transform Infrared spectroscopy (FTIR)
- Chirality testing
- Isotopic analysis
- Heavy metal testing
*CPTG Certified Pure Therapeutic Grade® is a registered trademark of dōTERRA Holdings, LLC and represents internal standards of quality assessment and material control. The CPTG testing protocols require the use of independent laboratories for CPTG standardization and quality testing. The CPTG protocol is not administered by government or industry regulatory agencies and does not imply regulatory approval of dōTERRA products.
dōTERRA is a company founded on a wellness philosophy of healthy lifestyle choices and informed proactive participation in one’s own health-care alternatives. dōTERRA CPTG Certified Pure Therapeutic Grade® essential oils and other wellness products are specifically formulated to support a wellness philosophy of eating right, exercising, resting and managing stress, and reducing toxic load.
dōTERRA also teaches informed self-care alternatives and encourages people to take a proactive role in their health and wellness. Our mission as a company is to teach people to live more healthy, productive lives and to share with others the blessing of a lifetime of wellness.
Eating right is a matter of quality and quantity. Our diets should be rich in foods with an abundance of antioxidants, vitamins, minerals, and enzymes. A healthy diet also includes low-fat sources of protein, moderate amounts of complex carbohydrates, and limited fats. Eating right means choosing fresh, whole, unprocessed foods and avoiding foods that are over-processed and contain high levels of simple sugars and saturated fats. The dōTERRA philosophy of eating right also includes the daily consumption of dietary supplements to ensure optimal levels of key nutrients that are essential for longevity and wellness.
Regular, moderate exercise is essential for optimal physical and emotional wellness. Coupled with eating right, regular exercise can help one maintain healthy body weight and composition. Healthy activity begins with taking the stairs, walking to lunch, and generally having a “mentality of movement.” A more complete exercise program includes aerobic activity, flexibility exercise, and strength training.
Rest and Manage Stress
Living healthy includes appropriate time for rest and relaxation. Regular sleep is an often skipped, but essential practice for optimal health. Managing stress is also important to maintaining good health. When we do not allow our bodies appropriate time for rest and regeneration, we can compromise our immune defenses. Chronic stress remains a significant health threat and has been tied to numerous health conditions.*
Reduce Toxic Load
In spite of our best efforts to practice good wellness habits, we can be exposed to toxic environmental stressors that can have deleterious effects on our health. Common toxic stressors include overexposure to UV rays, toxic ingredients in products throughout our homes, and chemical pollutants in our air and water. Being aware of these toxic threats to our health and choosing products that provide protection and peace of mind from such toxins are also important to optimal wellness.
Informed Self Care
When we experience sub-optimal heath conditions, there are many self-care alternatives that can provide safe and effective relief of symptoms and long-term solutions to problems. dōTERRA therapeutic-grade essential oils and other wellness products are formulated to support the body’s own natural ability to keep itself healthy and can be used effectively in combination with traditional and alternative health practices.*
Proactive Medical Care
When a person is suffering from acute sickness or has been diagnosed with an illness, it is important they seek out competent and qualified medical professionals for immediate help. It is also important they take a proactive role in their personal course of treatment by learning as much as they can about their health challenge and choosing a physician who will both inform and be open to information.